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Making complex systems feel human with intention.

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I’m Klara. I’ve been a product designer for over 10 years, working across various industries and products including B2B/B2C, SaaS, AI, and enterprise. My approach combines strategic thinking with user empathy, derived from an early work on environmentally conscious concepts and immersive cross-cultural experiences. I design as a storyteller at heart.

A big part of being a UX designer is understanding that everyone has a story to tell. It makes one ask the right questions that can lead to new opportunities and new ideas, and exploring those in cross-functional settings is one of the reasons I’ve found this career path so rewarding.

Today, I apply this approach across AI-driven healthcare and environmental solutions, gamified platforms, and enterprise systems. I also support early-stage teams through Klarko during 0→1 and strategic reset phases.

Let’s bring your vision to life — reach out!

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Rondavu

Led UX strategy for a patent-pending AI decision agent designed to reduce group decision fatigue through conversational interfaces—aligning social dynamics, individual health preferences, and sustainability constraints to drive confident dining outcomes. Partnered with founders to shape investor narratives, clarifying product vision, differentiation, and growth roadmap.

UX Research, UX/UI Design, UX Strategy, Innovation, Startup, AI Messenger


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EzH2O & Elkay

As Elkay’s first UX designer, I led end-to-end UX and UI design across customer-facing web experiences and enterprise platforms for water sanitation and equipment management. I combined hands-on interface design with scalable systems and cross-functional collaboration.

UX Research, UX/UI Design, UX Strategy, Enterprise System Thinking


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Rotary International

I collaborated with advisers from Rotary’s Cadre of Technical Advisers—a group supporting Rotary’s mission to eradicate polio—using user research and testing to improve the application and onboarding experience for new volunteers, such as doctors serving in refugee camps, supporting global health and humanitarian missions.

UX Research, Usability Testing, UX/UI Design, Humanitarian


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Sertifi

Scaled UX practice at Sertifi's enterprise SaaS platform—establishing usability testing frameworks, design workshops, and scalable design systems while leading the NextGen eSignature redesign for high-volume enterprise users.

UX Research, UX/UI Design, UX Strategy, Innovation, SaaS, Enterprise System Thinking


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Eco GURU

Our team developed a gamified social tool promoting eco-friendly lifestyle changes through community engagement. I expanded this into an exploration of how AI and AR can create immersive experiences that deepen awareness of nature's impact on mental health and sustainable living.


UX Research, UX/UI Design, UX Strategy, Innovation


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Apprie

Following volunteer work in Nairobi's music and arts therapy programs, I co-designed an AI diagnostic tool at a humanitarian hackathon—a concept that evolved into a startup exploring wearable-driven AI for therapeutic guidance in trauma-induced pseudo-seizures.

UX Research, UX/UI Design, UX Strategy, Innovation, Startup, AI Healthcare


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analysis phase

Research user needs, business goals, and pain points to define clear, actionable UX opportunities.





design phase

Translate insights into prototypes and flows, then iterate based on user testing and feedback.

implementation phase

Partner with developers to bring designs to life, ensuring accuracy and accessibility.





deployment phase

Monitor real-world usage, track KPIs, and refine the experience through data-informed improvements.

Services Offered


Product Design

Designing intuitive, scalable digital products from concept to delivery.


  • User flows & wireframes

  • High-fidelity UI design

  • Design systems (Figma, Bootstrap)

  • Branding Guidelines


Strategy & Research

Shaping experiences through discovery,
and cross-functional collaboration.


  • Discovery workshops

  • Competitive audits

  • Usability testing, A/B testing & IA audits

  • UX strategy decks & product visions

Landing Pages & Experiences

Building modern, conversion-focused pages for startups, SaaS, and personal brands.


  • Landing page design

  • Figma or Framer handoff

  • Copy and CTA structuring

  • Responsive and SEO-ready layout