UX ArchitectI noticed my interest in design during my childhood when I kept building cityscapes between tree roots using sticks and stones or tree barks. I quickly realized that design was not only about aesthetics, but integrated functionality.
My journey in design and digital strategy has evolved into a mission to empower global creativity and human-centered experiences. When I travel globally, my trips are never complete without engaging with local communities and experiencing their culture from their perspective.
I embrace versatility with a strong focus on multicultural collaboration and cross-functional teamwork. With a background in working across varied industries, I strive to bring a unique ability to align user needs with business goals, ensuring innovative, inclusive, and impactful design outcomes. More about Aster.
The patent-pending technology and digital platform are built with an AI-based search and recommendation engine with fun voting and game-like actions that function within iOS and Android messaging applications. My research focused on how AI-driven personalization and game mechanics can increase inclusivity and user engagement — particularly in promoting healthy eating habits among diverse populations.
User Research, UX/UI Design, Startup
I worked with participants of a humanitarian hackathon to design an AI tool with a scientific approach in combining sensory information and metrics from the user with available medical knowledge to make accurate diagnostics and decisions about personalized treatments and adjustments. The study focuses on how AI can help to provide a shareable space for patients and physicians. This approach aimed to support more inclusive, participatory healthcare experiences for patients managing complex or rare conditions.
User Research, UX/UI Design, Startup
Over the last few decades, our environment has been becoming increasingly exposed to several threats and problems. In this project, our team investigated some of these issues and brought a technical solution with gamification and socialization as a tool for people who would like to adopt a more eco-friendly lifestyle.
As an enhancement to the core study, I expanded the scope to explore the potential of AI and augmented reality (AR) in developing immersive, personalized educational experiences for environmental enthusiasts.
The Rotary Foundation Cadre of Technical Advisers is a group of Rotarians who volunteer to use their professional skills and technical expertise in Rotary’s areas of focus. This design project consisted of collaboration with Cadre members through user research methods and testing to enhance the application and onboarding processes for new volunteers.
User Research, Usability Testing, UX/UI Design
MyezH2O is an online portal that allows users to track their bottle filling stations, view unit diagnostics including filter status, and manage their accounts. This project evolved into a design process enhacement and incorporation of user-centered design and research methods for upcoming UX projects within Elkay.
User Research, Usability Testing, UX/UI Design
I ensure the alignment of UX strategy with the organization’s objectives. I conduct user research, interviews, and personas to get to know the users and their pain points. I get a team to map the user journey and discuss their touchpoints with the product and their ecosystem.
I organize whiteboarding sessions to brainstorm and sketch ideas with the team, and then I iterate based on feedback and build mid to hi-fi prototypes. I conduct usability testing and sythesize the feedback with design recommendations and meet with internal stakeholders to ensure the feasibility of the designs.
We conduct UAT to ensure all of the functionalities are working correctly. I also oversee the aesthetics and their consistency. During this phase, I schedule more meetings with developers to discuss the desired UI behavior and functionality specifics.
I conduct surveys and tracking via google analytics to measure the design's success, circling back and leveraging an ongoing process of enhancing the platform to provide the best user experience.
